Well, almost five years ago anyway. There has always been a beer school of some kind. Shaun and Nico of the 21st Amendment brewery have held class covering beers from all over the world in a range of different styles. Our friends at the Brewing Network have been casting beer radio to the world. They bring brewers into their studio and talk about all things brewing. It’s an awesome show. But we’ve got something different in mind. We want to help you, the beer lover, help your friends to become drinkers of all kinds of beer. Not just whatever they normally drink. There are lots of choices. And we think that its a daunting task to try to find something other then what you already love. So we’re going to help you. To guide you down a path that will forever change the way you look at the world. Or maybe more appropriate, taste the world. We have lots to share. It’s going to be fun.